Meet Our Team

Retail and technology expertise – locally based, nationally connected

Stephen Menzel, Chief Executive Officer, Worldsmart

Our Leadership Team

Michael de Vos, National Sales Manager, Worldsmart

Stephen Menzel
Chief Executive Officer

With over 35 years in retail and retail technology, Steve leads Worldsmart's strategic direction – focused on helping retailers grow sales, reduce costs and stay ahead in a fast-changing market.

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Michael de Vos
National Sales Manager

Michael brings 25+ years of retail technology experience, leading our national sales team and working closely with partners to deliver solutions that make a real commercial difference

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Prue Candy, HR Advisor, Worldsmart

Prue Candy
HR Advisor

Prue is an experienced HR and Recruitment professional with over 20 years experience. She is dedicated to fostering a positive workplace culture, ensuring Worldsmart employees feel supported, engaged, and empowered to succeed.

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Paul Vartuli, National Operations & Logistics Manager, Worldsmart
Eugen Walcher, Development Manager, Worldsmart

Paul Vartuli
National Operations & Logistics Manager

Paul brings 15+ years of experience across retail and technology. He keeps the business running reliably – focused on performance, supplier partnerships and continuous improvement.

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Eugen Walcher
Product & Development Manager

Eugen brings 25+ years in software development and product management. He bridges business and technology to deliver products that help retailers operate more effectively and grow with confidence.

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Our State Leaders

Our state leaders head up local teams with deep knowledge of their markets – giving you a dedicated point of contact backed by people who know your region.

Daniel Bedard, Business Development Manager – SA & NT, Worldsmart

Daniel Bedard
Business Development Manager – SA & NT

Dan joined the team in 2007 bringing 17 years of experience spanning IT support, customer support and client relationships across independent retail.

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Ben Lam Sing, State Manager – QLD, Worldsmart

Ben Lam Sing
Business Development Manager – QLD

Ben has been in retail since 16, managed his first store at 22, and has been part of the Worldsmart team since 2010.

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Chris Merrett, State Manager – VIC & TAS, Worldsmart

Chris Merrett
Business Development Manager – VIC & TAS

Chris has been with Worldsmart since 2009, developing deep relationships with retailers and groups across VIC and TAS and playing a key role in the design and build of Worldsmart's SmartRetail platform.

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James Roest, Business Development Manager – NSW & NZ, Worldsmart

James Roest
Business Development Manager – NSW & NZ

James brings 15+ years experience across retail, FMCG and loyalty marketing, with a strong background in data-driven strategies and large-scale retail initiatives across Australia and Asia Pacific.

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Michael Van Lit, Business Development Manager – WA, Worldsmart

Michael Van Lit
Business Development Manager – WA

Michael has been serving WA retailers since joining Worldsmart in 2009, supporting 400+ stores from Broome to Jerramungup.

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