Our Team

A team with Extensive Retail and Technology experience to deliver industry relevant solutions that help your business succeed.

Stephen Menzel: General Manager

Stephen Menzel: General Manager
Worldsmart POS and Loyalty Solutions

Stephen brings over 35 years experience in Retail and Retail Technology where he has held senior management, system design & strategic management positions. Stephen is responsible for the delivery of strategic outcomes for the company’s retail arm, ensuring the creation & implementation of a strategy designed to help grow sales and remove costs for our retail partners through the effective use of purpose designed technologies and services, ensuring the company maintains a leadership position in the retail market.

Michael DeVos: State Manager – NSW & NZ

Michael DeVos
State Manager – NSW & NZ

Michael is responsible for the company’s NSW and NZ retail business. Michael leads a team of retail and IT professionals to ensure our customer needs are met in these two important and growing markets.

Michael has worked for Worldsmart for over 17 years and brings over 20 years experience where he has previously held senior level sales & strategic management positions.

Ben Lam Sing
State Manager – QLD

Ben has been living and breathing independent retail since the age of 16; managing his first store at the age of 22. After completing a Bachelor of Science at the University of Queensland, Ben realised his passion for retail and was appointed Area Manager for a multi store owner; overseeing seven stores of various sizes throughout South East Queensland. In 2010, Ben joined the team at WorldSmart in 2010, holding various strategic and sales management positions.


Michael Van Lit
Business Development Manager – WA

Michael commenced his Independent retail career in 2002, and has been a key member of the WA team and built great long term relationships with our WA client base since joining Worldsmart in 2009. Michael and his local team of IT professionals service more than 400 retail stores in WA, reaching from Broome in the North to Jerramungup in the South.

Ben Ferris
State Manager – SA & NT

Ben has extensive experience within the Independent Retail industry including IGA Store Management, these skills are complemented with Ben’s Software Engineering qualifications. Ben joined Worldsmart in 2017 and has established great relationships with our broader client base through his recent role of National Support Manager. Ben and his SA team look after some of the largest independent retailing groups in the nation; some across multiple states, to small community stores deep in the NT outback.

Chris Merrett

Chris Merrett
State Manager – VIC & TAS

Chris began his retail career in 2004 managing operations and IT for a large Multi Store retail group in Victoria. Since joining Worldsmart in 2009, Chris has developed great relationships with major retailers and groups whilst implementing process improvements and efficiencies through technology within their businesses. Chris has extensive project management experience and has been instrumental in major projects including the design and build of Worldsmart Smartsuite of products.

Chris and his team in Melbourne are delivering retail solutions throughout Victoria and Tasmania backed by years of retail experience.